Seller Tips

March 20, 2011

Ten Luxury Real Estate Marketing Phrases and Terms

  Luxury Real Estate Marketing Checklist

The difference in luxury real estate isn’t hugely different from marketing real estate in general.  The fact of the matter is that real estate buyers are on the web looking for information.  That information should be provided to them in the a myriad of …

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March 19, 2011

Selling Luxury Real Estate Listing Office Accompany

Up the Tree

Luxury Real Estate Specialist, My Eye

At the time that I’m writing this, I’m whooped tired. It’s Saturday night in the middle of tourist season and it’s been busy.  Today, I had the distinct displeasure of showing “luxury real estate”.  I never really cared for the term “ …

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Posted in Seller Tips
March 2, 2011

Buying Real Estate | Listing Office Accompany

Palermo and La Scala

Why Listing Office Accompany Sucks For Buyers

Ladies and gentlemen, we have an interesting question from the home buyer gallery today. Question: What’s the deal with listing office accompany? What is the point of the listing agent holding the listing hostage or me, the buyer, to their time schedule?

Explanation: …

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Posted in Seller Tips
Feb. 22, 2011

Selling Real Estate With Photos and Visual Tours

Bedroom Wide Angle

Real Estate Buyers Want to See Great Photos

According to the NAR Profile of Home Buyers and Sellers, a whopping ninety-seven of homebuyers who searched for a home on the Internet found photos to be among the most useful features of real estate agent websites. 

The current statistic is that …

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Posted in Seller Tips
Feb. 9, 2011

Marketing Benefits and Value to Real Estate Buyers

Naples Bay

Marketing Wind Storm Code Compliance

Impact Glass and Shutters

It’s quite an adventure for buyers to house hunt these days. While the internet has made it easy for consumers to find homes and research the real estate market there is still some valuable information that can only come from really …

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Posted in Seller Tips
Feb. 2, 2011

The Seasonal Real Estate Crunch | SW Florida

Easter Real Estate Peeps

Selling Real Estate Before Season Ends

It’s crunch time. There are about ten weeks before Easter and the beginning of the end to our busy tourist season. If you are a southwest Florida home owner whose goal is to sell your real estate by the end of “season” it’s time …

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Posted in Seller Tips
Jan. 26, 2011

Short Sale Real Estate Action Item List

The Short Sale Corral

Keys to a Successful Short Sale 

There have been several calls and emails from home owners who are either are struggling through the short sale process or wondering what it really takes to negotiate a short sale.

From the outside looking in, they some like hostages to transactions going …

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Posted in Seller Tips
Jan. 12, 2011

Short Sale Real Estate – Communication is Crucial

The Short Sale Road

Choosing a Short Sale Listing Agent

While email isn’t new or revolutionary in real estate it has become instrumental to the success of most contract negotiations and closings, especially when a property is a short sale or a foreclosure.

This isn’t a general whine about real estate agents that don’t …

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Posted in Seller Tips
Oct. 13, 2010

Cold Feet and Buyers Remorse In Real Estate

Bonita Beach Sunset

               Hold The Creative Stories & Excuses

Buyer’s remorse is a sneaky little thing that creeps its way into the hearts and heads of home buyers when nobody’s looking. Somewhere between, “heck yeah, we’re buying a house” and the settlement date something happens and …

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Posted in Buyer Tips, Seller Tips
Oct. 6, 2010

Finding The Right Agent to Overprice Your Real Estate

Bonita Beach Access 9 Sunset

Buying a Listing – Over Priced Real Estate

What could possibly justify a two hundred thousand dollar spread in pricing on nearly identical homes, within the same community, with remarkably similar options? The answer is nothing.

It’s a frequently asked question that buyers pose when they narrow down the search …

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Posted in Seller Tips